Greater Straw - Illustration, Packaging Design
Greater Than pulled a fun April Fool’s prank on the bar community with Greater Straws. Packaged gifting product made of flavor-infused straws.
The idea was simple- you put the straw into your drink, swirl it, and it adds flavor to the cocktail. Each box came with five flavors. Mango, Basil, Orange, Mint, and Grapefruit. People could try different combinations and experiment with their drinks.
This was created as a special April 1st activation. The boxes were sent out to people from the brand’s community bartenders, creators, and supporters of Greater Than who received it as a surprise and shared it online. It turned into a playful, community-led moment around the brand.
The visual style used bold solid colors and expressive line illustrations to make it feel lively and fun. Soft curves and flowing lines were used across the system to keep the overall mood playful and approachable.
Nao Spirits (Diageo) - 2025
Print -
Gaurav Bhal
Copy -
Neeraj Manocha
Packaging Design
Illustration Design
Visual Design
Art Direction
